Florianópolis is a refined coastal living, designed around your rhythm

Florianópolis blends pristine beaches, understated luxury, and a discreet lifestyle embraced by those who value privacy, nature, and effortless sophistication. From exclusive villas overlooking the ocean to tailored experiences that move between sea, gastronomy, and well-being, the island offers a rare balance of elegance and authenticity. Every detail is curated to reflect your pace, your preferences, and your idea of the perfect escape.

Climate

Tropical

Medium Temperature — Summer

24°C / 75°F

Medium Temperature — Winter

20°C / 68°F

Day and night

Generally mild

Sunrise and Sunset — Summer

7:00 AM – 9:00 PM

Sunrise and Sunset — Winter

8:00 AM – 6:00 PM

ONE ISLAND. MANY RHYTHMS.

Lagoa da Conceição

A vibrant yet refined setting where nature, culture, and lifestyle meet. Lagoa da Conceição offers a sophisticated blend of waterfront living, artisanal gastronomy, and curated experiences, designed for travelers who value authenticity, comfort, and a dynamic social atmosphere in balance.

Joaquina

Wild beauty shaped by wind, dunes, and ocean energy. Joaquina is defined by its dramatic landscapes and sense of freedom, offering exclusive moments connected to nature, privacy, and raw elegance, curated for those seeking understated luxury beyond the conventional.

Jureré Inn

An enclave of elegance and discretion by the sea. Jurerê Internacional is known for its refined villas, impeccable beach infrastructure, and exclusive lifestyle, delivering a seamless blend of privacy, sophistication, and high-end experiences tailored to each guest.

Mérola Luxury designs and orchestrates bespoke journeys across Brazil, combining private travel planning with high-level concierge services.

Our services include private luxury travel design, curated experiences, private villas and estates, yacht charters, private aviation, global events access, executive protection, and on-ground concierge support. Every service is tailored and coordinated end to end, according to each client’s preferences, pace, and priorities.

Our services are fully bespoke and priced according to the scope, complexity, and level of access involved.

Rather than fixed packages, we work with customized proposals designed around your journey. This ensures transparency, alignment, and a level of service appropriate to each request. After an initial conversation, we provide a clear outline of services and associated costs before moving forward.

We work primarily with private clients, families, executives, and international travelers seeking discreet, high-touch experiences in Brazil.

In addition, we support corporate travel, brand activations, private events, destination weddings, and international agencies requiring trusted local expertise and execution on the ground.

Mérola Luxury has over ten years of experience designing and delivering private journeys throughout Brazil.

With more than 300 clients served, multiple international awards, and a consistent record of five-star reviews, our expertise lies in combining local intelligence, trusted partnerships, and precise execution — even in complex or time-sensitive scenarios.

The first step is a private conversation.
Share your vision, and we’ll guide you through the process of designing your journey with clarity and discretion.

👉 Design My Bespoke Journey

Design My Bespoke Journey

Get in touch today and receive a complimentary consultation.

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